Clients want something new from accountants. Are you ready to compete?

‘Sticky’ client relationships keep customers loyal to your firm. 

By ‘sticky’, I mean offering what your clients need from a long-term financial partner - and delivering it better than anyone else. Like a Spotify subscription or a great pair of running shoes, you want your firm’s proposition to be so valuable that it becomes a no-brainer.

This requires forming and empowering your teams correctly. But within the evolving finance-as-a-service world, you won’t retain a competitive advantage using the same talent strategy as before. Firms now have an opportunity to hire against a new employee profile; one that champions all the right skills and capabilities for their business to level up.